How to open your own clothing repair shop. Registration and obtaining licenses

* The calculations use average data for Russia

From 150,000 ₽

Starting investments

155,000 ₽

50,000 ₽

Net profit

6-8 months

Payback period

An atelier is a women's business that is quite easy to organize with minimal investment. As in many other areas of activity, the basis for success is the skill of the staff and location.

An atelier is a business that is quite easy to organize and is considered a woman's occupation. You can open your own studio with minimal costs and in a short time. If you know how to sew and dream of opening a mini-business, then the atelier idea will suit you.

Market Review. The relevance of the atelier as a business

In the field of consumer services, which includes atelier services, there has been an increase in demand recently. According to statistics, every year there are twice as many ateliers opened as there are closures. Annual growth in this area is about 10%. Even in times of crisis, the atelier’s services are in demand, because people begin to save on clothes and more often turn to the atelier for repair services.

The two main services of the studio are tailoring and clothing repair. In the last few years, the demand for tailoring has decreased - the market is overflowing with ready-made products, which, moreover, are often cheaper than those made to individual standards. The situation with modern light industry is known to everyone: the overproduction of inexpensive and low-quality Chinese clothing has “corrupted” the taste and culture of the consumer. He has lost the habit of mending his dress, generally loving it, respecting it and treating it with care. The consumer has long been accustomed to throwing tons of everything into the nearest trash bin, immediately buying a ton of new things, “from the latest collection.” Therefore, today people who need the modification of their clothes more often turn to the services of a seamstress - shorten their trousers, fit them to their figure, etc. That is why clothing repair points began to open actively in shopping centers.

Ateliers can be roughly divided into two categories. The former rely on wealthy clients, the latter, on the contrary, on people with below average income. Accordingly, the range of services is slightly different. The first category of workshops is focused on creating individual clothing - for example, business suits. Profit comes from completing several, but expensive, orders. Such a business, as a rule, relies on wealthy and regular clients who come to the studio from year to year. The second category of workshops fulfills small orders and makes money on their quantity.

Advantages of the atelier as a business:

atelier services are in demand in any locality;

high demand for this type of service, even during periods of economic instability;

opening a studio requires minimal investment, which can be recouped in a few months;

a small studio needs a minimum of equipment and tools. The main thing is a good master.

Many people think that opening a studio is very simple: find a premises, buy a sewing machine - and you can expect profit. However, in practice everything will not be so rosy. Many studios go bankrupt and close without ever breaking even. In order for the business to develop successfully, you should take into account many nuances, research the sales market in advance and draw up a business plan for the studio. Therefore, we will consider in detail each stage of opening an atelier and the features that need to be taken into account.

Who can open a studio

A seamstress, tailor, or cutter can open their own business. Typically, studio owners are good craftsmen who understand the intricacies of sewing and know the market. This option will be preferable. However, even if you are far from sewing, you can realize yourself in this business as a manager, and entrust all production work to hired employees. And yet, many note that the atelier - especially with the custom tailoring service - is, first of all, creativity. Therefore, it is impossible to live here without a soul. Knowledge of the specifics of the work and an individual approach to each client will help you achieve success in this business.

Market analysis

Before opening a studio, you need to study the market for sewing services in your city. It is important to understand whether there is a free niche: you can determine the approximate number of studios using services such as Yandex.Maps, Google Maps, 2GIS. Find out the cost of your competitors' services and the services they offer. In addition, you will need data on the area's population and income levels to identify your potential customers. The collected information will allow you to assess business prospects and determine what competitive advantages you will have.

List of studio services

At the next stage, you need to determine what exactly the studio will do and what audience its services will be aimed at. In addition to custom tailoring, clothing can also be repaired, restored or altered. Depending on the list of services, equipment and staff are determined. For example, if you plan to provide a custom tailoring service, then you need to make certain demands on the seamstress.

What services can the studio provide to clients:

hemming, shortening clothes;

design and tailoring of evening dresses (dresses for prom are often in demand);

repair of old items (replacement of collars, fasteners, etc.).

replacing zippers, steaming, repairing and making pockets, re-stitching buttons, replacing a collar or cuff, etc.;

sewing carnival costumes for children (in demand before New Year's parties);

sewing school suits;

sewing copies of famous designers (also in demand, since it is still cheaper than the original);

sewing curtains;

urgency of order execution (20-50% of the cost of work is added).

It is recommended to start with a clothing repair shop, and then, having developed a client base and established a foothold in the business, move on to individual tailoring. The costs of opening a clothing repair shop are much lower than those for sewing clothes.

Having decided on the list of services, make a price list. Find out what prices your competitors are offering and lower yours a little. At the initial stage, this will attract customers. But be careful with price dumping - don’t work at a loss. Set a price that can recoup your costs. To understand the calculations, create a business plan with calculations of expenses and income and an analysis of the strengths and weaknesses of the business. In addition, you will definitely need a business plan if you decide to take out a loan to start a business.

Studio registration

How to register a company for sewing and repairing clothes? In order to conduct commercial activities, you need to register your business. You can choose the form of individual entrepreneur or LLC. The difference is that if you are the only owner of a business, you should register it as an individual entrepreneur. This will significantly facilitate accounting and simplify taxation conditions.

To register as an individual entrepreneur, you will need a passport and an application for state registration. registration, a receipt for payment of the state duty (800 rubles), as well as a copy of the TIN certificate. If you decide to open a studio together with the founder, you will have to register as an LLC. Also, for registration you will need to indicate the appropriate OKVED codes.

The most suitable OKED codes for an atelier:

95.29.1 Repair of clothing and textiles

52.74 Repair of household products and personal items not included in other categories

18.2 Manufacture of clothing from textile materials and clothing accessories

18.24 Production of other clothing and accessories.

The next step is to obtain all necessary permits from Rospotrebnadzor and similar state authorities. institutions. You will have to spend about 5,000 rubles to obtain all permitting documentation.

The SES requirements require the preparation of the following documents:

production control program;

conclusion of Rospotrebnadzor on the compliance of the premises with standards;

permission from Rospotrebnadzor to carry out activities;

contracts for the removal of waste, hazardous substances, disinfection.

Choosing a room for a studio

The most significant issue when organizing an atelier is finding suitable premises. It is important to choose a convenient location, as the profitability of the business depends on it. According to statistics, atelier attendance is 70% dependent on where it is located. Most often, a person who needs such services simply looks for a nearby studio or chooses something that is “along the way.”

There are two options for atelier premises: renting retail space in a shopping center or in a residential area. Each of them has its own pros and cons. The table shows a comparison of these options. The choice depends on the target audience and the concept of the studio.

Comparison of premises for rent

	Room in a shopping center	Room in a residential area
	high cross-country ability; there is a possibility that clothes purchased in the same shopping center will require adjustment to size. Then buyers will immediately contact the studio the premises are ready for use, no repairs required you do not need to obtain a sanitary and fire certificate for your premises	the studio is located within walking distance from the houses. The target audience will be residents of the area; rent is cheaper than in a shopping center; the premises can be purchased
	expensive rent; the studio is forced to work according to the shopping center schedule	the premises may require renovation; all permitting documentation must be completed; pedestrian traffic is less than in the shopping center. The circle of potential buyers is narrowing to residents of a residential area

The studio operates only during the daytime and does not create much noise, so it can easily be installed on the ground floor of a residential building. This studio will be open from 9:00 to 19:00. In the shopping center, the studio will have to work on a schedule from 10:00 to 22:00 - while the shopping center is open. Renting a room located on the ground floor of a residential building will cost on average 12-15 thousand rubles. You will have to pay about 20-25 thousand rubles monthly to rent a pavilion in a shopping center.

A good option would be the proximity of the atelier to fabric or clothing stores. To increase the influx of customers, you can agree with nearby stores so that consultants, if necessary, recommend your atelier to their customers.

Requirements for the studio premises:

area of at least 10 sq.m. Optimal – 20 sq.m. The room should not be so small that it causes attacks of claustrophobia in visitors - they associate cramped space with the pettiness and frivolity of the company.

availability of electricity;

the room must be divided into at least 3 zones: a reception area with a fitting cabin, a cutting and sewing shop and sanitary rooms (storeroom, toilet, staff room)

the lighting of the seamstress’s place of work must meet special standards, which are five times higher than the requirements for residential premises;

for professional sewing equipment you need a voltage of 380 volts;

availability of good ventilation;

light walls that can withstand frequent wet cleaning;

absence of surfaces that retain small sewing waste.

In order to provide studio services, it is not necessary to rent a separate room. You can open a business from home. How to organize a studio work from home? Clothing measurements can be taken at the client’s home, and mini-production can be located in your home. The difficulty with this idea is finding new clients. You will need to place an advertisement on a site like Avito, hang a signboard or an advertisement in the elevator, or rely on word of mouth.

Purchase of equipment for the studio

To work, you need to purchase equipment. An approximate list of equipment is given in the table. The amount of investment required to purchase equipment is 70 thousand rubles.

Studio equipment

Before purchasing the necessary equipment, you should understand what factors influence its price:

manufacturer country;

functionality of studio equipment;

the material from which it is made, its quality indicators;

company (there are little-known companies that demonstrate good quality, but are much cheaper).

In addition to professional equipment, you will need some furniture and lighting. The furniture should be comfortable, the lighting should be bright enough. These are comfortable working conditions.

Studio staff selection

Most entrepreneurs realize that in this business a lot depends on the level of the craftsmen who will work in it. Therefore, you need to pay special attention to personnel selection. The best option is experienced people you know who can not only sew well, but also communicate with clients. If there are none, you can hire employees based on the recommendation of your colleagues or acquaintances. You can also post information about vacancies on specialized websites. When recruiting unfamiliar employees, it is better to set a probationary period for them. Don't forget about the personal qualities of employees. Welcomed: honesty, decency, punctuality, politeness, ability to take into account the wishes of the client. Select candidates carefully, test people on simple orders. As a rule, the employees of the atelier are women: after all, it is mostly women who bring things to the atelier, and the work will involve tactile contact).

Ready ideas for your business

As for the number of employees, it depends on the direction of activity of the studio and its scale. For a small atelier, it is enough to hire two seamstresses - they will work in shifts 2 to 2 so that the atelier can function seven days a week. If you plan to provide a custom tailoring service, you will have to hire a cutter. If orders increase, an administrator will be required to accept orders.

Establish piecework or piecework-bonus wages so that the employee feels responsible and is interested in the results of his work. The minimum salary is mandatory, especially during the formation of an enterprise. Also provide for an additional payment - a certain percentage of revenue. Don't underestimate your salary. Otherwise, professionals will go to competitors. The average salary of a seamstress is 20-23 thousand rubles. This includes salary (16-18 thousand rubles) and a percentage of income (depending on the amount of work performed). Advice: if the vacancy initially lists “maintaining cleanliness in the workplace” among the duties, you can save money on a cleaner.

Keep in mind that in the atelier business, the problem of so-called “left” orders and financial dishonesty of employees is quite common. To protect themselves, the business owner should periodically show up at the workplace or send a mystery shopper. Cleanliness is verified by comparing revenue on the days the owner is present with other days. Of course, if you understand that your time is worth more than such visits, it’s easier to spend money and install video surveillance at your workplace.

How to advertise an atelier

The key to the success of any business is customers. In order for the studio to break even and bring a stable profit, it is necessary to actively promote its services on the market. You need to start an advertising campaign even before the opening of the studio.

Ways to promote the studio:

information on notice boards in the workshop area;

advertisements on the Internet;

distributing invitations to mailboxes;

placing advertisements in elevators of residential buildings;

a bright sign, banner or sign;

printing business cards and leaflets;

holding various promotions, discounts on sewing certain products, discounts on the first order, etc.

You should not spare money on advertising - be prepared to spend about 30-40 thousand rubles to provide your studio with orders. An active marketing strategy allows you to speed up the process of recoupment of funds invested in opening an atelier.

How much does it cost to open a studio from scratch?

Initial Investment

It is worth not only taking into account all the costs of opening a studio, but also calculating monthly expenses. They include rent, advertising, depreciation, payroll, etc. Fixed expenses also include taxes - this table shows their approximate amount, because... they are calculated based on the revenue indicator.

Fixed costs

Thus, fixed monthly expenses will be about 105,000 rubles. Analyzing the question of how to open a studio from scratch, we can conclude that large financial investments will not be required. Anyone can start such a business. The main thing is to have the necessary knowledge and competently plan all stages of entrepreneurial activity.

How much can one earn from sewing and repairing clothes?

With a good flow of clients, the studio’s daily revenue can be from 5 thousand rubles. In other words, you can earn from 150 thousand rubles per month.

We forecast the income of the studio:

The cost of an average clothing repair order is about 350 rubles. Approximate number of orders per day – 10, per month – 300

Revenue for the month: 350*10*30 = 105,000 (rub.)

The cost of a tailoring order is 3,000 rubles. The approximate number of orders per month is 10.

Revenue for the month: 3000*10=30,000 (rub.)

Additional services (urgent order processing, sewing curtains, etc.) – RUB 20,000. per month

Total revenue: 155,000 rubles.

Net profit per month: 155,000 – 105,000 = 50,000 (rub.)

Annual net profit: 600,000 rubles.

Payback: 6-8 months.

There is no need to expect big profits from the studio, especially in the first months of work. To receive orders immediately, you need to start advertising about a month or two before the opening.

What difficulties may an atelier owner encounter?

Risk assessment is an important point in a business plan for an atelier. Risks in this area include:

purchase of low-quality equipment;

lack of personal funds, when loan interest is added to regular expenses;

low quality of services (problems with personnel);

exorbitant rent increases;

excess supply over demand in the market (too many workshops in the area);

seasonality of business;

poor choice of studio location.

The best way to overcome these difficulties is to take timely care to ensure that they do not arise at all, or to reduce the damage from them to a minimum. In other words, it is necessary to carry out regular work to assess risks and prevent their occurrence in time.

What documents are needed
What equipment is required
How to attract clients

Multi-colored dresses and sundresses, light windbreakers and fur-lined jackets, children's suits and pajamas with appliqués—whatever you can't find in modern stores and shopping centers. But even with such abundance, there will always be those who want to sew a dress or suit to order, especially since the price/quality ratio today leaves much to be desired, since either inexpensive goods from China are sold on the market, or prices for clothes are unreasonably inflated. Finding a really high-quality and stylish item is not so easy. It is even more difficult to choose clothes for a person with a non-standard figure. Therefore, the sewing studio remains relevant in small towns and cities. Another thing is that running this business can only be done by real professionals who not only have an understanding of the sewing business, but know all the secrets and nuances of the sewing business.

Sewing business: where to start

You need to start by studying the market and determining the services that the studio can provide. If there is an establishment nearby that specializes in tailoring clothes for women, it might be worth opening a tailor shop for men. Or include in the list services that competitors do not provide. The more services you have, the more clients you can attract in a short period of time.

Here is a sample list of services for clients;

custom tailoring;
copying models of famous designers;
design and tailoring of evening dresses;
repairing old things.

The list can be shortened or expanded, depending on the capabilities and desires of the entrepreneur, but you should think about it carefully before you start drawing up a business plan for a sewing studio

How to choose and decorate a room correctly

A small studio in your own apartment, but it is preferable to rent the premises right away. Spaces in shopping centers or the first floors of houses in residential areas are suitable for this. Let's consider the pros and cons of such a rental.

In shopping centers

high traffic, therefore easier to attract customers
Buyers who need to sew in or shorten an item they just purchased can contact us.
there is security.

In residential premises

difficulties in attracting clients;
additional costs for security or alarm;
the difficulty of finding a studio, despite the signs and signs.

An area of at least 25 square meters is suitable for a studio space. m., and it should contain a room for receiving visitors, a fitting room and a work room at the rate of 7 sq. m. per person.

What documents are needed

To conduct legal activities, you need to complete all documents. First of all, you should register as an individual entrepreneur and indicate OKVED 93.5 “Providing other. personal services to the population"

Depending on the services provided, you need to select, for example, OKVED code 18.22 for the production of outerwear or OKVED code 52.74 “Repair of household products and personal items not included in other groups.”

After this, you need to obtain permits from the SES and State Fire Inspectorate.

What equipment is required

A small studio needs a minimum set of equipment

sewing machines - 3
cutting table – 1
overlock – 1
mannequin -1
iron - 2
ironing board -1
rack -1

Everything will require from 75 thousand rubles. You also need to turn on the lamps, patterns, scissors, needles, threads, zippers, buttons. That is, another 30 thousand rubles will be required. Furniture for the visitors’ room – 25 thousand rubles.

How to find qualified personnel

Many owners of prestigious studios only hire employees with at least 3 years of experience. Although in some cases they accept graduates of vocational schools who are trained specifically to work in their institution. The main thing you need to pay attention to when hiring seamstresses is the neatness of the seams and cutters so that the fabric does not “move” in the first minutes.

To begin with, 1 cutter and 2-3 seamstresses will be enough, who can receive from 30 to 40% of the order and 1 cleaner. It is likely that other employees will agree to perform the functions of the cleaner.

How to attract clients

The main thing for a business in the service sector is to attract customers. An advertising campaign is, of course, needed. But for a small studio there is no point in spending money on serious advertising. There are enough posts on social networks, bright signs and signs. There is a possibility of getting good clients through paid advertising on the Internet.

Promotion of an atelier is also possible thanks to special “tricks”, for example: a cutter visiting your home, purchasing fabrics, sewing on credit, etc.

You can also talk to the sellers of nearby stores, who benefit from selling as many items as possible. They can reassure and refer clients to you who need an item sewn or hemmed.

How much does it cost to open a studio in 2017: profitability of the enterprise

Depending on the city, the location of the studio, the cost of materials and equipment, the costs of opening a studio may vary. If you include the renovation of the premises, the purchase of equipment, paperwork, advertising, you should expect an amount of 180 thousand rubles. Every month you will have to spend money on taxes, employee salaries, rent, purchase of consumables, and depreciation.

Earnings will depend largely on the number of services provided. Sometimes you can earn no less, or even more, from repairing and “adjusting” things than from orders.

When the studio is open from 10 to 20, you can accept 15 orders per day from 200 to 500 rubles, and 5 orders for 1,500 rubles and above. But to put on a patch, for example, it will take 3 hours, and to sew a dress will take at least 3 days. A good atelier can receive on average 20-25 orders for tailoring and 200-250 for repairs. Earnings per month can be from 70 thousand rubles, while the net income will be 30-35%.

Costs, as a rule, are recouped in a period of 3 months to a year, and if desired, you can think about expanding the business or adding new features.

It’s not a bad idea to open a franchise studio. We can offer several options.

“IMPERO exclusivemanufacture” – atelier-shop of men’s clothing – 350 thousand rubles.
“Agile Tkachik” – a chain of ateliers for urgent clothing repairs – 100 thousand rubles
“Calabrio” - a chain of stores for custom tailoring business suits - 274 thousand rubles.

Although the costs will be higher, promotion of the enterprise will not be required. You can choose any option. The main thing is that sewing studios are in demand and their services are in demand.

Download a business plan for a sewing studio

The modern world has changed the way customers think about clothing - cheap handicrafts from the Middle Kingdom, which in a year won’t even be used as rags, have flooded the market and, naturally, no one will repair such things. If the jacket “dies” in half a year, then why buy an expensive thing - I bought a cheap one and changed it if desired. This is exactly what half of the population thinks, because income does not allow purchasing expensive products, and repairing cheap ones is sometimes even more expensive. It will be difficult to develop your business in this market, but if you can overcome all the obstacles, then a clientele, and a permanent one, will be ensured. A business plan for a clothing repair studio includes several points, and now we will tell you how to start your own business correctly, so that soon it will generate at least some income. To begin with, you should decide on the type of studio - it will be a repair shop or a company working on repairs and tailoring. The first option is less expensive and the competition here is much lower, so we will open exactly this business.

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Opening a clothing repair shop - first steps

A small clothing repair shop can be placed in a room of 15 square meters and this will be enough. Such a room or basement can be found at a reasonable price even in the city center. The advantage of the studio is that it is rarely looked for by large signs - most often people learn about repair shops from acquaintances, friends, and so on. In Moscow, a room of 15 sq.m. per month will cost you 15-20 thousand rubles, depending on how close to the center you choose the building. To begin with, we advise you to take the cheapest option to reduce costs. The premises need to be renovated, cosmetically, so that the client is not afraid to enter your place. Laying linoleum, wallpapering the walls and whitewashing the ceiling will cost 12 thousand rubles.

A budding entrepreneur should be pleased that when drawing up a business plan for a clothing repair shop, you do not need to obtain any special permits or go through lengthy inspection processes. We register the company as an LLC, gather founders and approve the authorized capital. After this you can start working. You can collect all the documents yourself, but it will take time and effort, especially if you are doing this for the first time. You can pay a special company and it will collect the documents and complete the registration itself. It costs 3 thousand rubles.

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What equipment is needed for a repair shop?

You should immediately add equipment costs to your business plan for a clothing repair shop. If starting capital is tight, you can find used equipment on trading platforms, where bankrupt workshops sell their equipment. For normal operation of the workshop, you need to have at least one single-needle lockstitch machine; it can be reconfigured for different types of fabric and performs 70% of possible work with clothes. A new machine from a Japanese manufacturer costs 10 thousand rubles, from Chinese manufacturers it is half the price, but if you want to work in this field for a long time, it is better to immediately buy a Japanese machine. A used car from a Japanese manufacturer will cost 5 thousand rubles. Considering that we don’t have a large flow of clients yet, we’ll buy one.

In addition to the machine, we also need materials for repairing clothes. Purchasing everything you need is a very difficult task - clients are different and choosing fabric and threads for each is almost impossible. We will buy the basic materials that are most often required - threads of different colors, dogs, some plain fabric. The materials will cost 4 thousand rubles if you buy a little of everything. Your imagination may not stop there, but you need to calculate the money and also hire a professional. And as winter approaches, you will need a machine for more durable fabrics, which is also not cheap.

In addition, you need to buy a table and chair for the master, as well as a cabinet for materials. Let's not go too fancy and buy the simplest furniture for the amount of 6 thousand rubles.

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Repair shop staff

At first glance, it may seem that finding a seamstress with experience will be difficult and she will require a huge salary. This is an erroneous opinion - you can’t even imagine how many women of retirement age will agree to work in this position for 20 thousand rubles a month. The more experienced the seamstress, the better for our company, because the quality of services will be higher. At the beginning of the clothing repair shop, the same seamstress will take orders, record data in the ledger, and create a customer base.

When the flow of customers becomes constant and the seamstress begins to be constantly distracted from work to take orders, you will need to hire another person who will only take orders and write down data in the book. The salary for this work is 10 thousand rubles, not a particularly large expense, but at the beginning of the work we do not need it.

Secrets of finding clients for a repair shop

Without clients, you won't have any money, so that's the first thing you need to think about. The simplest and most effective way would be viral advertising on social networks and among your friends. Let's look at these types of advertising in more detail.

Almost every day, someone you know has a button come off, their jeans fly breaks, or the hood of their jacket flies off. Print small business cards indicating the address and type of services provided, then give five to your friends and ask them to give more to your friends. When one of these people has a problem with clothes, the instinct of “their man” will kick in and the client will come to you, because he knows you and hopes for a good service for a real price. Don’t be shy about handing out business cards to everyone, because someone might become a client. It is worth noting that if a person repairs his clothes, he does it in the same workshop. Repair your friend Vasya's jacket and he will work only with you. We will choose the simplest and cheapest option for business cards so that we can make a lot of them and not waste much budget resources - 2 thousand rubles is enough for this.

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Viral advertising on social networks works quite productively. Each city has a couple of VKontakte or Twitter groups where people constantly come to chat and watch the news. You can buy an advertising post from the group’s owners - it will cost 300 rubles, but people will learn about you and may be interested in your services. Also, do not hesitate to periodically write in the comments of these groups, advertising your tailoring studio. Even if only twenty people see your comment, you won’t stand still. Advertising posts should be given once every three to five days so that the advertising works and does not get boring. The advertising budget will be 3 thousand rubles.

Business plan for a clothing repair shop: costs and potential income

Let's start calculating the costs of the studio with start-up costs. The first thing we will spend on is registering a company - 3 thousand rubles. We need to renovate the rented premises and buy furniture for the typewriter. Repairs will cost 12 thousand rubles, furniture - 6 thousand. Now it’s time to spend money on buying a clothes repair machine and materials. A used machine costs 5 thousand rubles, materials will cost 4 thousand. Also included in the starting expenses is 2 thousand for printing business cards. The general price tag is 32 thousand rubles for the start.

Now let's calculate the costs of operating the enterprise. The salary of a seamstress will cost us 20 thousand rubles a month, rent for premises is at least 15 thousand. Let's also add advertising costs - 3 thousand rubles per month. The total operating costs are 38 thousand rubles.

Why is a business offering tailoring and clothing repair services becoming so popular? It's all about the prices that have prevailed in the market for such services. Their high marks put both professional and home workshops on the list of profitable activities.

How to open a studio? First, you need to decide on its specialization: repair, sewing women's, men's or children's clothing (of course, you can create several departments at once, specializing in a variety of directions). You should also think about what audience your workshop will target: wealthy clientele or middle class?

Services

There are three areas of services that your workshop can offer.

The first is repairs. Today this is the most popular option. Very often, clients ask to fix minor problems: change a zipper, alter buttons, adjust the length or size. It is this range of services that is in greatest demand. The downside is that it all costs a little.
The second is tailoring. Many people cannot find clothes in stores that suit their taste and figure. This is a fairly common problem, for which they turn to professionals. If your workshop offers tailoring of dresses, coats, and trousers in non-standard sizes, then it will earn great popularity among that part of the population that is accustomed to the fact that finding anything in a store is unrealistic.
Third – modeling and design. This niche has not yet been fully occupied, so you have every opportunity to make money from it. This, of course, is the most difficult task, requiring special skills, talent and imagination, which is why you need to hire specialists who will create a unique wardrobe.

Room standards

A high-traffic area is an ideal option for opening a tailoring studio. As a rule, these are shopping centers, consumer service complexes, the first floors of multi-storey buildings, etc.

Start with a small area - only 50 m2. But, if successful, do not give up the prospect of expansion. To do this, you can rent a neighboring room or an apartment in a neighboring house, for example, so as not to lose your regular customers.

Any workshop should have three types of premises:

Reception: fitting booths, samples of accessories and fabrics;
cutting and sewing shop: compartments for pre-cutting fabric and ironing;
Rooms for sanitary purposes: storage rooms for room care products, toilets, staff room.

Necessary equipment

In order to open a clothing repair shop, you need to purchase special equipment. If you care about the image of your future enterprise, we advise you to buy new tools and machines rather than skimp on old ones.

So, you will need:

Several overlockers;
cutting equipment;
installation with steam iron;
loop semi-automatic;
ordinary mannequins;
steam mannequin;
improvised tools (needles, scissors, patterns, meter, etc.);
consumables (zippers, glue, threads, etc.).

In addition to technical equipment, take care of the availability of furniture for visitors, a cash register, a fire extinguisher, and lamps.

Frankly, industrial equipment for sewing is more expensive than conventional machines for home use, but the quality of sewing and speed are several times higher. All equipment will cost about $5,000, but if we are talking about serial tailoring, then you, of course, will need to use several more units, so the cost will be about $25,000.

When purchasing machines, pay attention to the number of operations it performs. The minimum requirement is 20 operations. Such equipment will cost you from $600 to $3,500.

To open a clothing tailoring or repair shop, you need to hire specialists in this field, because they are the key to your success. As many experts advise, you need to hire those employees who are interested in high-quality performance of their obligations.

A seamstress may not have any education, because the main thing is a certificate of completion of special courses. But having practical experience is the most important requirement, because a person must not only be able to work with a machine, but also know the intricacies of the work, and be able to calculate various nuances.

To begin with, you can hire 4-5 seamstresses for a trial period of half a month. If potential employees do a good job during this period, you can hire them permanently.

Additional staff – cleaner and accountant. As a rule, an employment contract is not concluded with such employees, but only a contract or hiring agreement for periodic services.

The monthly payment of each seamstress is approximately 12,000 - 18,000 rubles, the cleaner receives approximately 5,000 rubles, the accountant - 8,000 rubles. The salaries of cleaners and accountants are low due to their underemployment.

Your expenses

Let's look at everything point by point:

Renting premises: from 10,000 to 15,000 rudders per month. The higher the status of the building in which you are going to rent space, the higher the rental amount. For example, the highest fees will be in shopping centers;
purchase of equipment: sewing machines from 10,000 to 100,000 rubles per unit, mannequins, lighting fixtures, furniture for visitors, mirrors, overlock, steam generator - within 100,000 rubles;
Consumables: tools, threads, scissors, fabrics, repair of equipment in case of breakdown - within 10,000 rubles;
wage: seamstress - 12,000 - 18,000 rubles (you will have 4-5 of them), cleaner - 5,000 rubles, accountant - 8,000 rubles.

Total amount: about 500,000 rubles.

What documents and permits do you need to obtain? First, you go to the tax office and register your workshop as an individual enterprise - individual entrepreneur, or LLC. We advise you to choose an individual entrepreneur, because in this case it will be several times easier for you to maintain accounting and tax records.

After that, you select OKVED codes:

Main code: provision of personal services to the public;
additional codes: tailoring - basic, special, other; production of accessories and repair of damaged wardrobe items.

You must also register with the pension fund, obtain a permit to start activities (Rospotrebnadzor), and a permit from the state fire inspectorate.

Potential Risks

Risk 1: there are no good specialists. This is the most common type of risk. Many owners today complain that it is almost impossible to find good craftsmen, because there are not so many representatives of the so-called “Soviet school” left. But the new “Russian school” as such does not exist in principle.
Risk 2: low seasons. This is how summer and January are most often called in the field of sewing and repairing wardrobe items. New Year holidays end in the second half of January. Since many church holidays fall at this time, potential clients travel around the country (to visit relatives and friends, on vacation, etc.) and remember that they need to sew or repair something only at the end of the second month of winter. But the so-called “passive” summer begins almost immediately after the May holidays and revives closer to the beginning of the new school year - the second half of August.
Risk 3: You cannot find out the reason for clients leaving. A reduction in the number of clients indicates low quality of services. But the problem is that you can't know for sure why a regular customer left.
Risk 4: being held hostage by the format during a crisis. This is the name given to workers and owners of studios that offer tailoring of designer clothes. If you choose a clientele with high incomes, you are a priori programming yourself to work with people with incomes much above average, so during a crisis you will not be able to quickly switch to sewing cheap items. This means that you will only lose income from this.

Your income

Is it profitable to open a studio? Let's do the math. If the average number of orders per day varies between 8-15 pieces, and the average cost is 300 - 400 rubles, then you can earn from 2,400 to 6,000 rubles per day. It should be taken into account that the cost of services directly depends on the fabric, type of clothing, as well as its size.

In principle, studios that have been operating for several years and have acquired a stable client base, but are accepting new clients, earn from 13,000 to 15,000 rubles per day. At first, your amount will be significantly less. But, the skill of your seamstresses and the quality of work can soon enough bring you to the level of 10,000 - 13,000 rubles per day.

Build a good reputation and people will come to you!

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